Guide to Strategic IP Management


2013 : Privacy Law: A Case for the Protection of Informational Privacy in Singapore (2013) 31 Sing L. Rev 143

2016 : Case commentary on Singsung Pte Ltd v LG 26 Electronics Pte Ltd (trading as L S Electrical Trading) [2016] SGCA 33 (“Singsung”)

2016 : Cross-Examination of Witnesses in Proceedings Before The Intellectual Property Office of Singapore:
Some Factors to Consider When Deciding Whether To Apply for Cross-Examination in Trade Mark Proceedings

2016 : Updates to the Singapore Patents Regime – Closure of the Foreign Route and Introduction of Supplementary Examination fee (Authors – Ian Goh and Kwan Chung Min)

2017 : Case Commentary on Lee Tat Cheng v Maka GPS Technologies Pte Ltd

2017 : Case commentary on Consolidated Artists B.V. v TheFaceShop Co.,Ltd.[2017]SGIPOS 7

2017 : Collective and Certification Marks in Singapore: Alternative Forms of Trade Mark Protection

2017 : Representations of Design in a Design Application: Choosing the Appropriate Format to Represent Design Features

2017 : The Importance of Registering IP-Related Transactions

2017 : “Trade marks in Singapore: use it or lose it” Journal of Intellectual Property Law & Practice (2017) 12 (6): 454-455

2018 : Confidentiality in Pre-Contractual Negotiations

2018 : Developments in Singapore Copyright Law: Compilations, Fair Dealing and Originality in Derivative Works

2018 : Quantifying Damages in Copyright Infringement

2018 : Registrability of #Hashtags as Trade Marks: a brief overview of the position in Singapore, Malaysia and Thailand

2018 : “Shipment of counterfeit goods in Singapore: the extent of liability of freight forwarders” Journal of Intellectual Property Law & Practice (2018) 13(3): 174

News on Yusarn Audrey

Channel News Asia 18 December 2011 ‘The Strategist Episode 1 Part 1’


Channel News Asia 18 December 2011 ‘The Strategist Episode 1 Part 2’


  Entrepreneurs’ Digest August/September 2012 ‘Yusarn Audrey Igniting Possibilities Cover Story’

Source: Association of Small and Medium Enterprises. Reproduced with permission.


  Entrepreneurs’ Digest August/September 2012 ‘Enhancing business through harnessing the power of IP’

Source: Association of Small and Medium Enterprises. Reproduced with permission.


  Entrepreneurs’ Digest September/October 2012 ‘Why Singapore Companies Must Manage Their IP’

Source: Association of Small and Medium Enterprises. Reproduced with permission.


  The Brunei Times 19 September 2012 ‘Venturing Aboard: IP Rights Are Key’

Source: The Brunei Times. Reproduced with permission.


SBF-led SME Committee (SMEC) sets up new Innovation Sub-committee


Here’s what Singaporeans need to know about design and IP protection

Source: Singapore Business Review. Reproduced with permission.

IP News

Courts OK Nortel patent sale to Apple/RIM group

Singapore, South Korea to boost intellectual property cooperation

Apple appeals patent suit loss to Samsung in Japan

Commitments on IP protection to have big impacts on businesses

St Regis loses Singapore tussle over brand name

Apple loses British appeal against Samsung ‘cool’ ruling

Owning ideas – Getting serious about patents

Apple pays Swiss rail $21mn over clock dispute

HTC and Apple reach global settlement

Companies get smart with IP strategies

China arrests 73 in fake luxury bag bust, shuts 37 illegal sites

Dunkin’ Donuts’ ‘Best Coffee in America’ trademark bid fails

Apple seeks to add more products to Samsung patent lawsuit

Apple bought rights to use lightning trademark from Harley Davidson

Ericsson sues Samsung in US for patent infringement

Microsoft win in patent dispute with Motorola

Judge rules ‘Haager-Dasz’ is trademark infringement

Nike fights for Liu Xiang trademark

Wi-LAN Sues RIM for Bluetooth Patent Infringement

Burger King sues Muscovite for trademark infringement

South Africa joins ranks of fastest growing IP filers for 2011

RIM licences Nokia technology to settle patent claim

China to crack down on ‘malicious’ trademark registrations

LG display looking for Galaxy Note 10.1 tablet ban due to patent infringement

China Court order Apple to pay copyright violation

Malaysian businesses in Indonesia urged to register trademarks

Nokia faces patent suit in China from Taiwanese Display Maker

Nike wins trademark cases in Supreme Court

Nipper the Dog trademark seen as most valuable HMV asset

Apple loses iPhone trademark dispute in Brazil

Under Armour sues Nike for infringement on ‘I Will’ trademark

Apple scores patent win against Samsung in Japan

Twitter gets a patent on Twitter

IPOS to invest S$65m to ramp up IP manpower, capabilities

Nestle wins battle for Kit Kat

Cadbury’s attempt to trademark Dairy Milk purple blocked

Park Regis denied trademark here